James Williams

Head of Design at Sparq.
I help set our operating model and ship AI tools.

I’m best at turning big strategy into working software. Defining product boundaries and AI limits up front, then writing the code that proves it works.

Live

Stacks AI

AI evidence layer compounding context

Capability Model MCP @Sparq

A new structure SOT for our org centered around capabilities instead of titles.

Engagement Change Runner

Judgement Kit

Work

Vera

Vera

Agent generating artifacts from evidence

API Integration Hub

Enterprise Hub for APIs and observability

Spatial Placement / AR

Physical rendering of elements using LiDAR and augmented reality

Evidence Work

Creating the evolution of product discovery

A new system for prodcut discovery

Outside of Design

When I'm not designing and building, I'm making; mudroom cubbies, homemade pasta, a life with two kids, 1 and 3. We made it to India to see my wife's family last year, finally. Pizza Fridays are non-negotiable. My Spotify playlists are based on what we're eating and drinking.

hello@jaameswilliams.com